Such proves by Soft2Bet research shall deliver the tangible difference AWS will bring to the EBITDA outlook through 2024. Check out what the results say about how cloud-based services improved flexibility at the operation cost and enhanced the future possibility for use of data. A heavyweight gamer in the sector, Soft2Bet gaming is. This move from on-premises analytics to using cloud services in the shift by Soft2Bet into a leading position in the fluid gaming landscape in Europe is covered both in the 2024 report of Soft2Bet and within a detailed Soft2Bet Investigate.
Soft2Bet was founded in 2016 with a focus on building bespoke casino and sports betting platforms. But though it began its expansion successfully, it had terrible problems managing the flood of data sources and inflexible on-premise systems. This setback was very costly in terms of marketing initiative delays, player assistance delays, and reliability for regulatory filings.
Operational Agility and Cost Efficiency
The adoption of AWS for near real-time analytics has unlocked valuable operational insights enabling Soft2Bet to rapidly respond to growing demands and capitalize on new market opportunities.

Cost Reduction: Achieves significant expense reductions particularly in computing logistics infrastructure.
Streamlined IT Infrastructure: Lowers the need for managing on-premise hardware freeing technical staff for high-level customer-centric projects.
Enhanced User Experience: The release of resources from hardware management allows the company to continuously innovate and improve the overall user experience.
Improving Product Innovation and Development Time
Migrating to AWS has allowed Soft2Bet to break free of the innovation speed limits it once had on-premises and allows the development team to come up with gaming ideas, test them, and have them ready for production within days or even hours—not weeks. It is that flexibility that creates an ever-changing and wide collection of products that appeal greatly to players and improve the market position of the company.
The adoption of AWS by Soft2Bet for data management fosters a culture of perpetual enhancement. Rapid product launches are frequent opportunities for acquiring data that then shapes future developments. An iterative process such as this has been critical to keeping up with the changing trends in the industry while creating user experiences that resonate exceptionally well with diverse sets of consumers.
User Engagement Driven by Reduced Response Times
- Completed AWS Transition: The business has already transitioned to AWS and now plans to move the rest of its on-premises infrastructure to the cloud.
- Cost Reduction and New Analytics Horizons: This move will reduce operational costs and open up new data analytics opportunities while solidifying its leadership in the European iGaming market.
- Future-Oriented Cloud-First Strategy: Soft2Bet continuously upgrades its strategies to explore new growth opportunities, innovate its product offerings, run marketing initiatives, and ensure compliance.
Soft2Bet Conducts Deep Dive into Strategic Direction and Upcoming Initiatives
The unified analytics platform of Soft2Bet allows the company to aggregate different data sources so that they develop a holistic view, and helps them convert raw data into usable intelligence at lightning speed. With such a flexible infrastructure in place, all earlier shackles are off, and proof-of-concepts that could take weeks to be finalized can be done in a matter of hours. Such agility is of paramount importance for Soft2Bet to be successful amid such a highly dynamic and competitive marketplace in Europe. Innovation is at the core value of Soft2Bet, and their migration to AWS only underlines their commitment to constant advancement. This migration will allow them to scale well, cement their place in the market, and provide players with enriched, more immersive experiences fueled by a proper analysis of data.
The embrace of the change does not just follow the industry, but actually shapes it towards a direction led by Uri Poliavich, Founder and CEO, Soft2Bet. They are dedicated to finding new innovative ways that will drive growth and improve their position in the market.