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Reading: Gambling in Australia – Where the Money Goes and What It Says About Us
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Entertainment

Gambling in Australia – Where the Money Goes and What It Says About Us

Patrick Humphrey
Last updated: 2025/06/20 at 1:02 AM
Patrick Humphrey
6 Min Read

Aussies continue to be one of the most gambling nations in the world, as 6.8 million of them gamble regularly. The average Australian adult gambles A$ 1635 per year. Gambling in Australia turnover soared 166% in 2022-23, propelling the overall gambling market to a total of A$ 244.3 billion wagered across all platforms and categories.

The offline or online markets offer a wide variety of games to the suit every taste. What kind of games do Aussies prefer? Why is it better to choose the platform using the information about website evaluation and statistics on gambling in Australia from a trusted https://online-casinosaustralia.com/ casino review site? How much do Australian users like to spend on gambling? This article will give detailed answers.

Pokies Still Dominate: Australian Gambling Statistics

Despite being a small part of the world’s population, “Australia has 18% of the world’s poker machines, highlighting the country’s significant presence in the gambling industry”, – The Australian Institute writes. Electronic and online gaming machines, called pokies, remain popular and continue to be the most important source of revenue in the country.

As for 2023, there are the about 200,000 pokies operating across Australia. They are located in all permitted pubs, clubs, and casinos across the country except Western Australia, where punters can find pokies only in the Crown Perth casino. Most of the machines are located in 4 regions, the total ratio is as follows:

New South Wales is the leader in the Australian gambling industry, as reported by 9news totalling over $8 billion in 2024. Which is partly explained by the lion’s share of all pokies in the country. The same is also true of the Victorians, who are more engaged in gambling, as for the 2023-24 financial year, they spent over $7.3 billion on different types of gambling. According to new data, in 2024, Queensland state players spent approximately A$3.5 billion on pokies, which is equivalent to more than A$9.5 million per day.

With the growing popularity of the online pokies, еhe percentage of fans involved in pokies will only increase in the near future.

Who’s Playing?

As reported by the Australian Institute by Family Studies, Regular gamblers constitute the most significant part of adults, especially men, people over 50 and citizens without higher education. As the legal age for gambling in Australia is 18, almost three-quarters (73%) of Aussies aged 18 and over reported spending money on at least one gambling product in the past 12 months.

Speaking about gender, according to the research, men and women in Australia gamble as follows.

The gambling statistics in Australia show that men prefer lotteries, pokies, and harness racing, while women prefer horse racing, lotteries, and pokies.

Income vs Gambling

According to the research, low-income families spend an average of 10% of their household income on gambling. High-income households allocate about 1% of their income to gambling activities. Now let’s take a closer look at what exactly this money is spent on.

According to a new report from the Grattan Institute think tank, in 2024, they gambled A$ 24 billion. Speaking of spheres, Aussies spent.

Regarding personal preferences, regular gamblers who chose pokies reported spending an average of A$1,292, those who regularly gambled on races – A$1,308, sports bettors – A$1,032, and casino table gamblers – A$1,369.

The Queensland Government Statistician’s Office notes that, as for the geographical component, the situation is as follows. As it was previously said, New South Wales is the leader: for 2022-23, turnover in the region topped A$114.6 billion, up 17.1% from the previous year. The other states gambled on the following statistics about Australia’s gambling per capita.

This statistic will constantly grow as the average number of active Australian punters increases year to year.

Spending, Responsibility, and Trust

The research and studies prove that Aussies spend a lot of money on gambling. This, in turn, contributes to the country’s economic development. The main thing to remember is that punters should only trust reliable platforms, and also not forget about the responsible gaming policy.

Author – Scott Parpe, fact-checker, financial expert and editor of the “Payments” and “Bonuses” sections on Online Casinos Australia casino review site.

Infographic by Megan Dorian, designer at OCA Guide.

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